"This is a global destination...We think of ourselves globally." John La Forgia, former Chief Marketing and Public Affairs Officer at Mayo Clinic |
"I had a sense that all of us all the time are living in someone else’s past." - Wm. Gibson
The first Mayo Clinic "destination medical center" was nestled between teddy bears and All-American Girl dolls. It had the life span of less than a single two-year lease at the Mall of America.
AUGUST 2011
http://www.startribune.com/business/127497038.htmlThe internationally known medical center based in Rochester gave reporters a peek at its "Create Your Mayo Clinic Health Experience" the day before its opening. The facility sports three-dimensional computer monitors, kiosks for the casual shopper and "navigator" specialists to help people assess their health and map out a wellness program.
"We consider this a lab as we try to decide what we want to offer in a permanent facility, if we do that," said Dr. David Hayes, medical director for the mall project.
The idea is to gather customer and patient opinion to guide development of a facility Mayo would like to build in the Phase II expansion of Mall of America, officials said.
FEBRUARY 2013
Mayo Clinic is pulling up its stakes at the Mall of America and closing its “Healthy Living” outpost at the end of the month.http://www.startribune.com/business/191414711.html
MAY 2013
"We learned what people would pay for with cash versus an insurance card," Shirley Weis, chief administrative officer and vice president at the Mayo, said in a presentation at the Minnesota High Tech Association conference on Tuesday. "People like to have things covered by insurance."http://www.bizjournals.com/twincities/blog/in private/2013/05/one-lesson-mayo-learned-from-its-moa.html
EPILOGUE
Plan B
08.16.2013: The inaugural meeting of the Destination Medical Center Corporation board.
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